Monday, April 11, 2011

Walmart 101 - The Promise to Price Match returns!

Walmart is on a war path to become the leading box store once again!

Wal-Mart’s Ready To Do Battle
Low prices: Wal-Mart said store managers will check competitors' prices more frequently. The company will press suppliers to lower their costs and will simplify its "ad match" policy.

From now on, if customers find a lower advertised price, Wal-Mart promises to match that price at the register in all stores without requiring shoppers to bring in a competitor's ad as proof.
Giving more choices: After alienating customers by culling too many products from shelves, Wal-Mart is bringing the variety back by adding 8,500 items to stores.

Flags will appear next to the revived brands later this month that say, "It's back."
Really interested in seeing how this pays out!

Thanks for bringing this article to our attention Mojo!

No comments: